What's Doin

Guronsan: The Hangover Monster Campaign

Thursday, July 14, 2011 at 1:18pm Written by:

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Check out this great example of a successful guerrilla marketing campaign… Hangover Monster (EN) from Lowe Ativism on Vimeo. Image Credit: FoodDiggity Source Credit: Creative Guerrilla Marketing

Rosenberg Advertising Recieves 2011 Telly Award

Monday, July 11, 2011 at 1:19pm Written by:

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We just received our 2011 Telly Award for our work on Bowden Manufacturing’s website video! Check out the award-winning video below… Image Credit: Scientology Newsroom

Flair Magazine’s Innovative Facebook Campaign

Thursday, July 7, 2011 at 2:24pm Written by:

FLAIR

If you have a Facebook fan page, you know that your fan numbers don’t go up by themselves. Most page’s only see a dramatic increase in fans due to money being spent on Facebook ads or campaigns ran on their page. Here is a great example of how one company utilized Facebook fan pages successfully ... Read More

A Commercial For Sensitive Armpits

Wednesday, July 6, 2011 at 11:36am Written by:

Sensitive

Male grooming products have never been the easiest sell, but this commercial eliminates the “metrosexual” stereotype of male grooming products. Featuring a parody of “real men,” Rexona’s outlandish deodorant commercial won a 2011 Cannes Silver Lion. Image & Source Credit: DangerousMinds.net

10 Awe-inspiring Interactive Ads

Wednesday, June 29, 2011 at 12:23pm Written by:

MainBra

AdWeek just came out with “10 Great Magazine Ads That Don’t Just Sit There Looking Pretty” and that is exactly what these ads are. All of these companies have succeeded in their attempts to be eye-catching and to step outside of the box of ordinary advertising by being interactive with their audiences. 1. THE AIRBAG ... Read More

Impromptu Yoga Yields Thousands to Times Square

Friday, June 24, 2011 at 11:29am Written by:

Yoga2Main

Impromptu yoga yields thousands to Times Square in the middle of New York City on June 21st to mark summer solstice, the longest day of the year. The yoga session was organized by the Time Square Alliance along with a women’s sportswear company, Lucy, who handed out free yoga mats. The celebration was free for ... Read More

The Ins & Outs of Twitter’s Promoted Tweets, Trends and Accounts

Thursday, June 23, 2011 at 10:25am Written by:

PT2

Twitter now gives brands the opportunity to pay for promoted tweets, trends and accounts, allowing advertisers to see instant results for their promotional campaigns. But is giving companies the opportunity to do this an unfair advantage to small businesses like Rosenberg Advertising? PROMOTED TWEETS: Promoted Tweets are a new form of advertising unique to Twitter ... Read More

When Children Become Parents

Wednesday, June 22, 2011 at 11:42am Written by:

ManBaby2

So I guess creepy baby faces are the new go-to in hilarious marketing campaigns, as also made popular by Hyperflesh in recent news, the newest phenomenon to hit the web is known as ManBabies. “The popular blog, ManBabies.com, birthed the idea in 2009, turning photo submissions into mind-bending comic relief.” (Yahoo). When German photographer, Paul ... Read More

SCVNGR’s 1st National Brand Partnership w/ March Madness Exceeds Expectations

Monday, June 20, 2011 at 2:06pm Written by:

Challenges

SCVNGR is a location-based gaming platform that launched in 2008 by a 22 year old Princeton dropout. In January of 2011, SCVNGR partnered with Buffalo Wild Wings (BWW) to create a 12-week long campaign leading up to March Madness. “BWW was the first national SCVNGR promotion, and in the first three weeks, the game accrued ... Read More

Dental Implant Insurance: Bowling Humor

Thursday, June 16, 2011 at 10:22am Written by:

BowlingAd

Guerilla marketing tactic adds humor to the dental insurance industry in Germany with this set of creative ads ran by KQV Dental. It would be next to impossible to walk into this bowling alley and miss these clever ads! Image Credit: Insurance Commercials